Our Brand Identity

AVRIA was created for those who refuse to stay where they are.

Not built on trends, or noise — but on progress.
On discipline.
On the quiet and simple work that compounds.

AVRIA represents elevation through intent.

 Clothing that aligns with growth, not sudden success. AVRIA is worn by individuals who understand that becoming more matters than being seen.

The brand is structured around stages — because personal progress is never instant.
You build. You refine. You advance, despite the pressure.

The 'double diamond' motif is not just our Emblem — it is a reminder.
A spark of ambition.
A marker of re-direction.
A signal that potential is present, but must be worked for.

AVRIA is not about who you are today.
It’s about who you are choosing to be tomorrow.

Where did Avria Start?

"This is a question I value highly considering the complexity of starting a clothing brand, my ambition and desire to design and sell clothes started in June 2024 working as a sales assistant in an apparel menswear shop.

After years of working in Fashion and Retail I had an epiphany that my own work could be better than the rest of crowd.

My motivation is heavily driven by the objective of customer satisfaction, the idea of making a person feel elevated through configurative selection by wearing Avria.

To me, Avria is more than a brand it's a lifestyle, a way of life formulated through the aspiration to succeed and the never ending ambition to reach your potential and that's what started it for me. 

Avria is only just getting started" 

Sebastian Mowbray, Founder Avria

I wanted to enter into partnership in Avria with the intention of influencing and designing the future of clothing. 

As best mates since kids there was no better person to join the table with.

I have always had a keen eye for fashion and wanted to look good, moreover feel good about my self.

Designing and wearing Avria grants anyone that objective. Avria is priced to allow all people to access a designer label that looks good, feels good and persists of comfort and self elevation.

 Avria is a brand you’ll want to be seen in and will be seen in. Avria is one of a kind, with the reputation you need for the best of occasions.

 My mission is to allow the public to access to high quality designer clothing at realistic prices.

Louis Barrett, Co-Founder Avria